Ubisoft’s Assassin’s Creed Shadows Sparks Debate Post-Release
Ubisoft’s Assassin’s Creed Shadows released on March 20 and became a lightning rod for controversy, primarily due to its decision to feature Yasuke, a Black samurai with LGBTQ+ romance options, as one of its protagonists. While the game earned praise for its bold storytelling, it also faced backlash over perceived “woke” themes and concerns about historical accuracy.
Key Points of Controversy
LGBTQ+ Representation
Yasuke was portrayed with the option to engage in same-sex relationships, including a romance with Ibuki, a non-binary character. Critics argued that this inclusion felt forced and historically implausible for feudal Japan. Social media posts criticizing these elements went viral shortly after the game’s announcement, with detractors accusing Ubisoft of prioritizing diversity over authenticity.
Historical Accuracy Debate
Yasuke was based on a real African samurai who served under Oda Nobunaga in 16th-century Japan. While his historical existence is well-documented, critics claimed that the addition of LGBTQ+ elements detracted from the authenticity of the time period. A petition that circulated before the game’s release gathered over 94,000 signatures calling for its cancellation, citing concerns about misrepresenting Japanese culture and history.
Social Media Backlash
The game’s promotional materials and trailer sparked intense online debates. One viral clip of Yasuke kissing Ibuki garnered millions of views, with critics labeling the game as “too woke.” Defenders countered these criticisms, attributing the backlash to racism and a lack of acceptance for diversity in gaming.
Financial Impact on Ubisoft
Sales Performance
Following its release, Assassin’s Creed Shadows experienced mixed commercial success. Initial sales were reportedly affected by the controversy, but the game managed to find an audience among players who appreciated its diverse representation and compelling narrative.
Stock Volatility
Ubisoft’s stock faced turbulence during the game’s promotion and shortly after its launch. Investor confidence wavered as some questioned the company’s creative direction. Rumors of a potential buyout by Tencent continued to circulate, adding to the uncertainty. Ultimately, Ubisoft partnered with Tencent, with the latter acquiring a minority share in a new entity managing Ubisoft’s key franchises.

Broader Implications
The uproar surrounding Assassin’s Creed Shadows underscored ongoing tensions in gaming between creative freedom and audience expectations. While some lauded Ubisoft for pushing boundaries by including diverse characters, others expressed frustration over what they saw as a compromise of historical authenticity.
The game’s reception raised crucial questions: Should games prioritize representation at the expense of historical accuracy? Or does attempting to balance both risk alienating all sides?
Key Takeaways
- Diverse Representation: Assassin’s Creed Shadows featured Yasuke, a Black samurai protagonist, and LGBTQ+ romance options. While praised by some, these choices sparked significant debate.
- Historical Accuracy Concerns: Critics claimed that the LGBTQ+ elements detracted from the historical setting, despite Yasuke being based on a real figure.
- Financial Impact: The controversy initially weighed on sales and investor confidence, though the game found a niche audience post-launch.
- Creative Freedom vs. Audience Expectations: The discourse highlighted the challenges of balancing inclusivity and authenticity in storytelling.
FAQs
Q: What is Assassin’s Creed Shadows about?
- A: Assassin’s Creed Shadows is set in feudal Japan, where players take on the role of Yasuke, a Black samurai, as one of the protagonists. The game includes LGBTQ+ romance options, which contributed to its divisive reception.
Q: Is Yasuke based on a real person?
- A: Yes, Yasuke was a real African samurai who served under Oda Nobunaga in 16th-century Japan.
Q: Why did LGBTQ+ representation spark controversy?
- A: Critics argued that LGBTQ+ elements were historically inaccurate and felt forced for the time period, while supporters celebrated the representation as a step forward for inclusivity in gaming.
Q: How did the controversy impact Ubisoft financially?
- A: The backlash caused some initial hesitancy among players, affecting early sales. Ubisoft’s stock remained volatile, exacerbated by broader financial challenges and buyout rumors.
Q: Did Ubisoft face a buyout? ]
- A: While rumors suggested a possible buyout, Tencent ultimately became a minority shareholder in a new entity managing Ubisoft’s major franchises, solidifying their partnership instead of an outright acquisition.